Advertising Data Center Solutions for the Digital Age
In its latest forecast, eMarketer estimates nearly four of every five US digital display dollars will transact programmatically this year, totaling over $33 billion – and growing. That share will rise to 84.0%, leaving little doubt that buyers and sellers are continuing to invest in automated ad buying.
To increase your share of this fast-growing advertising market, it’s critical to increase your programmatic real-time bidding speed. Shaving vital milliseconds off the ad-bidding process can create more opportunities for your business, since there’s more time to analyze, bid, serve and win.